17 October 2019:  Tileyard Studios, Tileyard Rd, Kings Cross, London N7 9AH :  Hear insights from IRI and EY with regard to future consumer research and look into case studies with Pladis and others on how they are using technology whilst investing in sales peoples development to begin their change journey and serve the future consumer.

APS FMCG Future Consumer Discussion

The consumer world is changing rapidly with many dynamics fuelling change, such as technology, globalisation and experience.  Yet consumer spend drives the economy with the Retail Sales Index being a key indicator of national growth or decline.  The industry that produces goods for consumers, whether that be healthcare, food, electronics or household, face many challenges going forward, least of all being able to understand consumer behaviour of the future and the consequential challenges and opportunities for sellers in this industry.

Industry leaders from global brands will join us to hear insights from IRI and EY with regard to future consumer research and look into case studies with Pladis and others on how they are using technology whilst investing in sales peoples development to begin their change journey and serve the future consumer.

Details are:

  • Thursday 17th October
  • 1pm – 6pm (keynote speakers, discussion group followed by social drinks)
  • Tileyard Studios, Tileyard Rd, Kings Cross, London N7 9AH

This is a senior leader event by invitation only.  Simply email Jennie Harnaman if you would like to be considered for a place at this session jennie.harnaman@the-aps.com.

We will be running regular FMCG, Retail and Consumer events as the next stage of the APS growth is to look into sectors and industries, so please do look to engage with and support us on our journey to Chartered Status.

Speakers include:

Andrew Cosgrove, EY Global Consumer Knowledge Leader & Lead Analyst & Elaine Parr, Consumer Goods Client Leader at EY
Topic: What does the future consumer mean for Sales?

Consumer Goods and Retail are at an inflection point.  Disruptive technologies and new business models are revolutionizing the way people shop and what they buy. EY will share insights from their ground-breaking FutureConsumer.Now research and facilitate a discussion on the implications for Sales.

Takeaways include:

  • How are consumers likely to change and what are the implications for companies today?
  • What are the key changes leaders need to make across their ecosystems, operating models, and capabilities so they are fit for a very different future?
  • How can consumer leaders use a different way of thinking about the future to transform their businesses with the right degree of agility and speed?
  • What are the headline implications for Sales and what needs to change to meet the challenge of the future consumer?

About the Facilitators:
Andrew Cosgrove, Global Consumer Knowledge Leader at EY: Andrew is responsible for driving EY’s research into how the future consumer will live, shop, and eat and what this means for companies. He has significant industry experience in Food and Beverage. A frequent industry speaker and commentator, Andrew is co-author of Managing Profitable Growth in Emerging Markets: Scaling the Tail.

Elaine Parr, Consumer Goods Client Leader at EY: Elaine is a Consumer Products Partner focusing on building client relationships and bringing them the best of EY to solve business challenges. She has worked with clients in every FMCG sector including food, beverage, health and beauty, home care, tobacco including ABInBev, BAT, Colgate-Palmolive, Diageo, Kellogg’s, Kraft-Heinz, Mondelēz, Nestlé, P&G.


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Andrew Cosgrove
EY Global Consumer Knowledge Leader & Lead Analyst

Elaine Parr
Consumer Goods Client Leader at EY