14 November 2018: 9.00 – 11.30 am GMT (Vodafone, Atlas Park, Simonsway, Wythenshawe  M22 5RR) :

Session topics:

  • Igniting your Inner Resilience.
  • Social Selling In a Digital Age.


9:00 Coffee & Registration
9:30 APS Welcome & Introductions – Graham Smith
9:40 Speaker Sessions, Q&A and peer led discussion
11:30 Close

Session 1 – Emma-Leigh Waters, Virgin Media Business’s Account Director (Carrier, Indirect)
Igniting your Inner Resilience

Having met and spoken with many sales people from around the world I have come to understand the common trends in skills relating to success. The most inspiring sales people I have met all come with their own unique story but all have one thing in common…they are extremely resilient. They have the ability to recover quickly from difficult losses and saddle up ready for the next challenge with equal passion and will to succeed despite setbacks they may have faced. In the fast paced, competitive landscape many of us work in today it is ever more important to not only expect but also accept that winning 100% of the time is not possible but walking away with a positive, healthy outlook is.

Key Takeaways:

  • How to learn from your losses and recover quickly
  • Top tips on strengthening your Resilience muscle
  • Building resilience through networking

Session 2:  Warren Knight, Social Influencer
Social Selling In a Digital Age

The digital revolution is here to stay and social selling is about engaging authentically with prospects on social media who have a solution you can sell or problem that you can solve. The goal is to allow people to engage with you and your brand on the platform of their choice.

During this informative and action driven presentation, Warren Knight will take you through his 3-step online methodology from taking a visitor to a prospect and a repeat customer with 90% of prospects ignoring cold outreach it’s important to know how to engaging with prospects differently on each of the social networks.

Key Takeaways:

  • Why “audience first” social selling is the future
  • How to take an online visitor and turn them into a customer who is a brand advocate
  • Why native social selling will always win more business

About the presenters:

Emma-Leigh Waters is 2.5 years into her sales career and has recently made the leap from Sales management into an direct sales role as an Account Director at Virgin Media Business. Although Emma-Leigh only has a short tenure in sales it has been a rollercoaster ride so far. Emma-Leigh received the  2017 Women In Sales Awards (Europe) “Best Sales Newcomer” and the overall “Most Distinguished Woman of 2017” award.

Warren Knight is a Top 100 Global influencer, Digital sales strategist, Professional Speaker, Trainer, Award-winning technology entrepreneur, Blogger and creator of Think Digital First, with 10 years digital marketing experience.

Please note that if you are not a member of Association of Professional Sales and book a ticket, our members will take priority and, in event of reaching full capacity, you may be contacted closer to the event to cancel your booking. To ensure you are able to attend all events, join the APS.

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Emma-Leigh Waters
Account Director
Virgin Media Business

Warren Knight
Social Influencer

Graham Smith
Relationship Director of the APS