28 February 2019: 9.00 – 1.00 pm GMT (Oracle Office, Moorgate 1 South Place, London  EC2M 2RB) :

     The Association of Professional Sales, as leader in this area, is here to support apprentices and employers to understand more and to connect individuals on different stages of their own sales apprenticeship journey:

Sales is set to become one of the most popular apprenticeship subject under the new apprenticeship levy structure. The Association of Professional Sales, as leader in this area, is here to support apprentices and employers to understand more and to connect individuals on different stages of their own sales apprenticeship journey.

The event is for:

  • Employers:  those managing sales apprentices or looking to set up the structure
  • Apprentices:  going through APS accreditation
  • Sales leaders:   who want to find out more about this topic

The event will:

  • Give employers insight and understanding on how to set up a sales apprenticeship / sales academy structure
  • Give employers ideas on how to manage sales apprentices
  • Give sales apprentices going through APS accreditation the opportunity to meet up and develop their own peer network
  • Give some sales content to support apprenticeship learning

Agenda

9:00 Coffee & Registration
9:30 Mike Gibson, Sales Director, Royal Mail:  How Royal Mail set up the sales apprenticeship scheme and what it has delivered for the business
Tammy Bristow, Apprenticeship Programme Lead, E.ON UK:  Making the most of your Apprenticeship Levy
10:30 Break
11:00 Louise Brown, Apprenticeship Manager, Bidfood UK:  Sourcing your Apprenticeship Training Providers – How to maximise your return on investment
Abigail Taylor, HCM Sales Development Consultant, Oracle:  Abigail will share her experience as an Oracle intern
Jeremy Malindine, Managing Director, Total Finesse Ltd:  Professional Sales – Art, Science or Gift?
12:15 Networking and refreshments in break out area for apprentices and employers
13:00 Close

Session 1 : presented by Mike Gibson, Director of National Sales, Royal Mail:

Creating the Future  – Sales Apprenticeships at Royal Mail

The session will give delegates an insight into how Royal Mail set up its Sales Apprenticeship Programme and will offer tips for anyone thinking about introducing their own scheme

In building the programme:

  1. Why an apprentice programme and how was it created
  2. What did they learn and how has the programme evolved
  3. What does the future hold

Key Takeaways:

  • Insight into the development of a Sales Apprenticeship programme.
  • The importance of the apprenticeship experience and making the most from learning and study.
  • Top tips for setting up a programme.

About the presenter:  Mike Gibson, Director of National Sales at Royal Mail Group
Mike has worked in Sales for over 15 years and is now Director of National Sales at Royal Mail Group. His career highlights include navigating super tankers, running a news agency, restructuring mails operations within the Houses of Parliament and a variety of sales leadership roles. Mike was born in North Yorkshire but now lives in central London.  Outside of work he enjoys live music, travel, theatre and hill-walking.


Session 2 : presented by Tammy Bristow, Apprenticeship Programme Lead, E.ON UK:

Making the most of your Apprenticeship Levy

Apprenticeships have changed significantly over the last 2 years, the introduction of the Levy has given employers an opportunity to develop new and existing colleagues in a way that we have never been able to before. This session will provide you with an insight into how E.ON are taking positive steps, whilst utilising the levy, to support the development of skills, knowledge and behaviours of new and existing colleagues, at all levels in our organisation.  We’ll offer you an insight into the challenges we faced and how we overcame those, as well as sharing with you our success stories and how Apprenticeships are now fundamental part of our Future Skills Strategy.

Key takeaways:

  • An insight into how E.ON are supporting the Apprenticeship Agenda.
  • How Apprenticeships can have a positive impact on your workforce.
  • How you can make the Apprenticeship Levy work for you.

About the presenter:  Tammy Bristow, Apprenticeship Programme Lead, E.ON UK
Tammy is responsible for Skills at E.ON UK and is passionate about creating learning solutions that will help address industries increasing skills challenges.  She has supported the development of a number of Apprenticeships Standards and is keen to share how Apprenticeships can have a positive impact on your workforce, develop skills and nurture talent from grass roots.


Session 3 : presented by Louise Brown, Apprenticeship Manager, Bidfoods UK:

Sourcing your Apprenticeship Training Providers – How to maximise your return on investment

How you source, select and then manage your apprenticeship training providers, is key to ensuring your apprenticeship programmes deliver value for both your apprentices and your business.

This session will give you an insight into the process Bidfood has been through when selecting training providers and some of the key learnings we have made along the way.

Key takeaways:

  • How to go through an effective sourcing process.
  • What to build into your agreements.
  • How to measure performance.

About the presenter:  Louise Brown, Apprenticeship Manager, Bidfoods UK
Louise has been Apprenticeship manager for just over a year, previously working for 10 years in procurement at Bidfood.  She has supported the development of a number of apprenticeship programmes across the business and sees the levy fund as a fantastic opportunity to develop existing staff as well as recruit new apprentices.


Session 4 : presented by Abigail Taylor, HCM Sales Development Consultant, Oracle:

About the presenter:  Abigail Taylor, HCM Sales Development Consultant, Oracle

Abigail is reaching the last six months of her internship with Oracle in the HCM Sales Development team. After being offered the role upon graduating from Cardiff University in 2017 (English Language BA Hons), Abigail has both led and assisted a series of both UK and EMEA-wide activities and projects which led to her being offered a contract extension for another year due to her successes in the business. Since this promotion, Abigail has been aligned to all 70+ of the UK HCM sales team in leading and facilitating them in their own sales-led activities and campaigns. Alongside this, she edits and oversees internal communications for both the HCM and X-Lob Public Sector teams in the UK, and assists largely in both Sales Development and Marketing activities.


Session 5 : presented by Jeremy Malindine, Managing Director of Total Finesse Ltd:

Professional Sales – Art, Science or Gift?

The sales function is integral to sustaining a healthy business, both in terms of delivering new business and ensuring long-term business loyalty – however, the role is often overlooked, undervalued or misunderstood within the organisation.

This session will explore the role of sales and endeavour to answer the question – Is Sales an Art, Science or simply and Innate Gift? The answer lies within our approach to sales:

– How we measure success,
– our methods of monitoring sales activity,
– roles and responsibilities within the sales department,
– establishing best practice and
– ongoing skills development

Key takeaways:

All participants will leave with tangible ‘back to work’ takeaways:

  • Definition of the roles & responsibilities of sales people within a modern workforce
  • Insight into ‘real world’ measures of sales success (beyond the obvious!)
  • Hints & Tips on approaches to new business, CRM and customer retention

About the presenter:  Jeremy Malindine, Managing Director of Total Finesse Ltd

With over 25 years of board-level sales experience within the Automotive Financial Services sector, Jeremy, now an award-winning sales trainer and director of a global sales development business, is able to shine a unique light on the role of sales within an increasingly digital world.

He now works with some of the world’s leading brands in Automotive, Travel, Financial Services and Retail to help them navigate an increasingly fast-changing sales environment.


About the host:  Steve Radford (F.APS) – Apprenticeship Trailblazer

Steve Radford is a work-based learning professional specialising in field and short-chain sales, with almost 20 years experience of helping some of the worlds leading brands to manage and develop their sales teams. In 2010 Steve founded the FieldStar Network, and in 2012 partnered with the University of Derby to develop the UK’s first university accredited field sales training programme – a precursor to today’s modern sales apprenticeships. Steve is a fellow of the APS and was instrumental in bringing together the Sales Executive Apprenticeship Trailblazer group, providing advice and support and they developed the level-4 standard and assessment plan.


This event is not for training providers who are not approved by the APS.  For more information on this, please contact Jennie Harnaman at jennie.harnaman@the-aps.com

Please note that if you are not a member of Association of Professional Sales and book a ticket, our members will take priority and, in event of reaching full capacity, you may be contacted closer to the event to cancel your booking. To ensure you are able to attend all events, join the APS.

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Mike Gibson
Sales Director
Royal Mail

Tammy Bristow
Apprenticeship Programme Lead
E.ON UK

Louise Brown
Apprenticeship Manager
Bidfood UK

Abigail Taylor
HCM Sales Development Consultant – Oracle

Jeremy Malindine
Managing Director
Total Finesse Ltd

Steve Radford (F.APS)
Apprenticeship Trailblazer

Ben Turner

Ben Turner
Co-CEO
APS

Event Partners & APS Accredited Training Organisations